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The Reeder

Saucy marketing breakdowns to grow your brand, business, and bank account.

Delivered on Saturdays, read in <5 min.

Written by

Devin Reed

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Featured Posts

Content creation

Behind one of my most rebellious blog posts

Dec 16, 2023

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8 min read

Behind one of my most rebellious blog posts

Devin Reed
Devin Reed

Content strategy

How I structure B2B influencer deals

Dec 2, 2023

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8 min read

How I structure B2B influencer deals

Lessons from playing both sides of the game

Devin Reed
Devin Reed

Content strategy

How we built a content plan in 27 minutes

May 6, 2023

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7 min read

How we built a content plan in 27 minutes

From nothing to Q2 plan in record time.

Devin Reed
Devin Reed

Archive

How to get your CEO to say yes to LinkedIn

Nov 14, 2026

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6 min read

How to get your CEO to say yes to LinkedIn

Get the 10M Impression Playbook that will make them commit.

Devin Reed
Devin Reed
I tried every LinkedIn visual hook format for 60 days

Nov 7, 2026

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5 min read

I tried every LinkedIn visual hook format for 60 days

Here’s what surprised me

Devin Reed
Devin Reed
Stop execs from murdering your strategy

Oct 31, 2026

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5 min read

Stop execs from murdering your strategy

Your plan is fire (until it isn't)

Devin Reed
Devin Reed
How I build an infinite content calendar

Oct 24, 2026

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5 min read

How I build an infinite content calendar

Why I *never* start with SEO keywords

Devin Reed
Devin Reed
Is B2B marketing getting better?

Oct 17, 2026

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5 min read

Is B2B marketing getting better?

This is the best B2B work I’ve seen in years

Devin Reed
Devin Reed
I kinda f—ed up

Oct 10, 2026

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4 min read

I kinda f—ed up

It’s not the end of the world, but something’s gotta change

Devin Reed
Devin Reed
The best advice I gave Ramp

Oct 3, 2026

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6 min read

The best advice I gave Ramp

From five months inside their biggest event of the year.

Devin Reed
Devin Reed
I forgot I had 18,000 inboxes

Sep 26, 2026

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6 min read

I forgot I had 18,000 inboxes

I ran a test with unexpected results

Devin Reed
Devin Reed
I did seven laps at Unbound.

Sep 20, 2026

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6 min read

I did seven laps at Unbound.

And learned why some booths had a line while others 30 feet away doesn't.

Devin Reed
Devin Reed
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